I join your Slack. I work your hours. I ship the campaigns myself. No hand-offs, no junior resources — just 15+ years of email marketing and CRM execution, embedded directly in your workflow.
Deployment, QA, HTML troubleshooting, and template builds — from brief to send. I run the full ops cycle so your team stays focused on strategy.
Welcome series, win-back flows, transactional triggers, complex branching. I architect and build journeys that work the way they were designed to.
Moving from Responsys to Braze? SFMC to HubSpot? I own the messy middle — data mapping, template conversion, QA, and go-live — from end to end.
Need a senior resource for 3–6 months? I embed as a fractional email ops lead, campaign manager, or automation specialist — working hours, not retainer meetings.
Responsive templates, dark mode, Outlook VML nightmares. Pixel-perfect execution across 90+ email clients with clean, maintainable code.
Inbox placement issues, authentication gaps, sender reputation problems. I diagnose what's broken and fix it with a documented remediation path.
"Most consultants hand you a strategy deck and disappear. I do the opposite."
I built MaxConnect around a single premise: that the most valuable thing I can offer isn't a playbook — it's presence. Direct, senior-level execution inside your team, your tools, your sprint cadence.
That means joining your Slack or Teams, attending your standups, working in your timezone (EST-aligned), and shipping the work myself. No subcontractors. No junior hand-offs. No discovery phase that lasts three months.
The result: you get a senior martech operator without the overhead of a full-time hire or the dilution of an agency retainer.
3–6 month engagements running your full email production cycle — QA, HTML builds, deployment, and reporting.
Project-scoped work for platform migrations, template overhauls, or automation rebuilds. Fixed scope, defined deliverables.
10–20 hrs/week for lean marketing teams who need senior oversight without a full FTE. Ideal for agencies scaling up client accounts.
Platform selection, architecture review, naming conventions, and UTM governance for teams building their martech stack.
Certified across the major enterprise email platforms. I've worked inside each of them — not just implemented them — so I know the edge cases, the undocumented limits, and the fastest paths to production.
I've spent 15+ years inside marketing teams — not advising from the outside, but running the campaigns, writing the SQL, fixing the Outlook rendering bugs, and rebuilding the automations that stopped firing at 2am.
I started MaxConnect because I saw a consistent gap: brands and agencies need senior martech talent who can execute, not just consult. Strategy is easy. Production at scale, across complex platforms, under deadline pressure — that's where I live.
My background spans agency-side and in-house roles, working embedded within teams at WPP, M+C Saatchi Group, and directly with clients across travel, luxury, logistics, and retail. I'm fluent in the full stack: HTML/CSS, SQL, platform scripting (AMPscript, Liquid, RPL), CRM data architecture, and campaign operations.
Based in Buenos Aires, working EST hours. Available for US and international engagements.
Whether you need an extra pair of hands for Q2, someone to rescue a broken automation, or a partner to own your email ops end-to-end — I'm happy to have a 20-minute conversation about it.